A Business Guide for
Beginners provides a solid basis for any future business student,
business English teacher, enthusiast or someone who simply wants a business
'quick fix'. The book covers questions such as What is business? and details key
business concepts and functional areas of a business. Further on, the book highlights the practical aspects
of starting your own company. The book provides a wealth of
invaluable advice for anyone starting out in this field.
Written in a very accessible and digestible fashion for
a non-business person, it is aimed at an upper-intermediate and above language student or even
a new business English teacher keen to learn the ropes.
This booked is aimed at future business students and business English teachers.
Publisher: Legend Business
Publication: 25 September 2010
Content: Part 1: an introduction, which answers the question What is business? and covers numerous key business concepts; Part 2: the principal functional areas of a company, such as marketing and operations; Part 3: the practical aspects of starting your own company; Part 4: 'recipes for success' and 'how to get noticed', a section which provides a wealth of invaluable advice for anyone starting out in this field.